The Minnesota Vikings are never exactly shining examples of good PR. We could down the list and there would be a lot of things that the Vikings didn’t really have a lot of control over. For instance, Love Boat was a bad incident, buy boys will be boys and there was nothing the higher ups at Winter Park really could do. That’s not the case in the latest controversy that is brewing in Eden Prairie.
In January, ex-Vikings punter Chris Kluwe released a diary-like post to Deadspin describing what was seen as a very unfriendly environment to the LGBT community and their allies. Kluwe’s post was really damning towards special teams coach Mike Priefer. The franchise said they would investigate.
Earlier this week, the Vikings apparently told Kluwe and his legal team that the team would not be publicly releasing any of their report. On Friday, Kluwe answered back via Twitter and this saga will only keep on going straight into Training Camp and probably into the 2014 season. It is really the Vikings fault this time.
Throw out any way you feel about the LGBT community, so you can think about this issue clearly. Let’s strip it down to bare bones:
Player posts article saying the Vikings did something bad, Vikings say they’ll investigate that something, Vikings investigate, investigation takes a long time, investigation is finished and Vikings say they’ll not release anything.
Doesn’t that seem sketchy?
It sure seems sketchy to me.
By not releasing anything, the Vikings make it seem like they have something to hide. I don’t know if they do and the only people who know that answer right now are probably in Winter Park trying to put a fire extinguisher to this PR fire.
Let’s put this into an everyday situation. Ever ask someone to look up the price of something for you and then they say something to the tune of ‘oh, you don’t want to know’? You know why they didn’t tell you? They didn’t want to disappoint you. The Vikings are making this look like you, me and the rest of the public do not want to know what’s going on in Winter Park.
The Vikings don’t have that luxury. No one in any of the major sports has that luxury, no less an NFL team, nonetheless the NFL team in a town that loves said NFL team way more than any of the other pro teams and college squads.
It’s such a horrible PR move by not releasing anything. Maybe the Vikings found out something that they are not proud of, but it needs to be heard. This report might force the Vikings into doing things that they don’t want to do, but doing things that are not wanted is a much better alternative to having a franchise that will no longer be trusted.